Digital Printing Misconceptions

Digital Printing Misconceptions

Several pointed misconceptions regarding digital printing and offset printing are used to sway prospects of printed material in a unique direction for his or her printing needs. Without proof, a customer could be misled about the realities surrounding essentially the most value effective and environment friendly methodology of producing and packaging high high quality printing products. As we all know fact or fiction can passed on by secondhand dialog or by baseless hear say by those that have an agenda.

When describing the misconceptions relating to digital printing and how it compares to offset printing, there seems to follow the assertion that "At all times stay with the tried and true." With this type of angle, innovation, change and variety fly out the window. Let's check out some of these misconceptions or half truths.

1. The image quality of digital will not be as high as that of offset printing.

Within the fall of 2004 the Technology Watch Newsletter carried out a test in a scientific laboratory in Rochester, N.Y. and concluded that digital printing had matched that of offset printing. Tested was the Xerox Docucolor ™ 8000 Digital Color Press with its 2400 dpi resolution and considered to be much like the offset printing press. The iGen3 and Docucolor digital printing presses have the ability to mach about 80% of the Pantone shade charts where as the Heidelburg reached about 67%. That demonstration was revealed 5 years ago.

2. Digital printing is too pricey.

While it is doubtless that the long production runs of offset printing are more value efficient at the moment, as time passes, digital printing will shrinking that level of price to an incredible degree. Ease of design, print on demand and product storage continues to push digital printing within the direction of efficiency. Digital printing is by far the least costly supply of printing for brief runs, however these short runs are significantly increasing as the digital printing business grows in technology and popularity.

3. Offset printing is essentially the most widely used method of printing today.

This message may be very subjective and requires some thought to determine its true meaning. We should first consider that maybe a short press run has the identical factor in total depend as that of the medium to large runs when measuring the general count. Additionally many offset printing firms at present employ both types of printing and include digital printing as a source to provide product flexibility, efficiency in delivery and personalized data to the end user. That being said, one must consider the truth that, small businesses vastly out number medium to giant sized businesses. To add to that, many customers are house based mostly companies or just a person needing some invitations printed, and deserve the identical consideration as small businesses. Doesn't this depend within the "most widely used technique" scale? Breaking it all down, we will conclude that digital printing is essentially the most widely used type of printing today. In the not too distant future, digital will unquestionably be considered essentially the most widely used method of printing and have the numbers to back it up. Offset printing gets to ride shotgun.

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